Getting focused

I had a meeting today with regard to renting a shop space here in Cardiff, UK, as I am looking for a physical outlet for my work, there is so much to be gained from interacting with customers, face to face, as I discovered doing markets in Beijing last year.

I have been aware that my work is a bit random and not focused for some time, and it is very apparent that artists develop a series of works, which form a cohesive and consistent body of work, it has been on my mind to achieve this.

Also whilst discussing marketing of my work with a good and knowledgeable friend, he told me it was necessary to focus on a narrow product range when selling something, which makes good sense.

Today’s meeting was a point of change for me, as I was politely pushed to define my work and what I will be showing and selling in the shop. This may all sound a bit obvious, but I have not really had a very clear direction in my mind up to this point.

My mind is often a bit all over the place, which I do see as a good thing, but as far as creating work for other people to engage with, this makes things very hard, as there is no way to clearly describe what I do, but now I have started down the path of focused creativity, and I’m excited to develop the deeper artistic understanding, that working with a well practiced technique will allow for and connecting my work with more people, thanks to repeating a process, quality comes through redoing something and improving it each time.

Here is the image which is the base for my upcoming series.

Sunset Over Red Mountain

I chose this image partly because it keeps me engaged each time I see it, also the techniques used are great to work with, and feel a bit different in general to what else I see out there, also it received positive responses from people when shared on social media.

What do you think?


Author: Sam

I'm a multi-media artist, working with drawing, painting, textiles and motion expression, I have been living in Asia for the last 6 years, I'm originally from Wales, in the UK, thanks for seeing my work, please get in touch if you'd like to discuss, my works are available to buy from my shop. Please consider supporting my work, you can purchase something from my shop, all support is greatly appreciated.

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